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SELLING AUTOMOTIVE PRODUCTS ON A WEBSITE |
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Selling our drop ship products on a well-designed, well-marketed website is one of the best strategies for making money on the internet. If you choose to sell automotive products on a website, the first step is to choose a shopping cart solution. A shopping cart is software that sits on a |
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web server and allows visitors to come to your site, browse your products, and then purchase them through your website. In addition, many shopping carts offer extensive backend tools that help you view and manage your incoming orders.
Some shopping carts are hosted by the software provider, and some require you to host the shopping cart software on your own server (or through a web hosting company). Every shopping cart solution offers different features, and their price usually depends on the features you choose.
Shopping Carts
Many shopping cart companies offer a web hosted solution (also called application service providers or ASPs). This means that the shopping cart provider actually runs and maintains your shopping cart for you. You just need to configure it using their set of online tools.
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Using a web hosted shopping cart solution can be the quickest and easiest way to start selling drop ship products on your website. Many shopping cart solutions also allow you to purchase their software outright for a one time fee so that you can host it on your own servers, or through your preferred web hosting company. The purchase price is usually much more expensive and the software can be difficult to maintain, but you have full control over your data, and it can be cheaper in the long run since you do not have to pay monthly fees.
The choice between using a hosted solution and purchasing the shopping cart outright really depends on your particular business needs.
Here are some of the better shopping cart solutions out there
- ProStores - an eBay company (remote hosting)
- Yahoo! Stores (remote hosting)
- oSCommerce (personal hosting)
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Establish Internet Presense. |
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Have you attempted to create an online website store, but failed to accomplish your goals due to tedious work and strenuous hours? It's no secret, creating a successful website can really take an abundant amount of time, energy and money. In order to reduce your time and labor by over 95%, we supply |
you with a data feed in the form of an excel sheet. You can import this data feed into your ProStores or oScommerce in a few easy steps and have your very own Automotive Store online. Reasonably speaking, just imagine how much time you will be saving by not having to manually upload thousands of products! This will allow you to have a sufficient amount of time to work on any side-projects and promote your actual store. Believe it or not, but a very miniscule amount of experience will be necessary to start working with this program. Both platforms that we support is efficiently integrated with PayPal and Quick Books to better assist your payment and record keeping methods.
In addition to adding our products you will also be able to add other products from other distributors into your store, it is fully customizable and in your own hands. We recommend all our dealers to sign up and create a website so you can market it on your business cards, eBay, Google, Yahoo etc. Sign up now FREE |
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We have mentioned some shopping carts in the pervious section, however the MimoUSA data feed is one of the most complicated in the industry. It is very important to find a platform that can support our particular data feed. Our data feed consists of different options per product such as color and size. It would be impossible to try to enter and keep the data feed updated on your website without making it automated. |
If you are not a web developer (familiar with website programming) we highly recommend you go with one of our Website Solutions. If you are building a site through a 3rd party company and the 3rd party company is charging you less then $3000 to build it, you are most likely wasting your time with that company.
Quick explanation why, let us take the ProStores solution that we offer. We spent 4 weeks on building a data feed and template structure, we spent another 2 weeks writing scripts and optimizing the initial template. Now we charge one low flat fee to build the website for you. The reason why is it's a low flat fee is because we spend time designing your website not building it. Designing it takes us 2-3 days, while building it from scratch would takes us 4-6 weeks.
If we were to build this ProStores website for only one dealer, we would charge him for 4-6 weeks not 2-3 days. This charge would come out to be $2,000 - $3,000 instead of a few hundred dollars.
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A 3rd party company who builds websites will not spend 4-6 weeks building a website for you under $3,000. You can only imagine what kind of work they will do for less. Plus if our data feed is not friendly to your shopping cart, this will require you to manually add all the products which would be physically impossible. Just try to imagaing you sitting on the computer and create 70.000 products manually one by one. Crazy...
Instead of spending time to try building a website and figuring out how to implement the data, go with our website solution and don't waste any time. We even have a Monthly Update Service to completely automate the process. Instead of spending time building and updating the website, spend time marketing the website and selling the products.
For web developers, we offer a universal data feed with all our products updated weekly. Simply request it to be added into your Data-Feed section to implement on your existing site.
 Prostores Website Packages - Introduction Video for our ProStores Website
Dealer Application | Contact Support
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Choosing what market you want to target is important. The question you should ask yourself is "Do I want to target the general market?" Or "Do I want to target a specific niche market?"
Targeting the general market is a completely different business model from targeting a niche market. The general market is much easier to target and sales can be rolling in instantly. The niche market takes time to build but in return you get loyal customers who always shop on your website.
MimoUSA offers both of the solutions and we recommend you create both market for yourself. Where you will start first will have to be your decision. We can provide you a full database of all the products we carry or we can provide you specific products for specific cars. We recommend watching "The Niche Video" to learn more information on the differences between the two business models.
Learn more in the video The Niche
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Step7: Cross Promotion & Advertising |
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Cross promoting your stores with your online auctions and free based listing services is very important. You can list free ads on sites such as Froogle, Yahoo Auctions, AutoGearBid, Craigslist to link back to your store. Link it from paid online auctions such as eBay.
You can build an email list and submit specials newsletters to your loyal customers, advertise on forums. Advertise on paid shopping sites and pay per click sites. We recommend reading our marketing articles listed below.
MARKETING ARTICLES |
| Pay-Per-Click |
| Mastering Google Adwords |
| Organic Marketing |
| Buzz Marketing |
| Listing in Froogle |
| To read these and other articles you need to login your dealer account. |
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